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Sometimes it’s good to stop, take a breath and see what other marketers are doing to get results. You never know. You might see something that inspires your next great campaign.
Outreach in the Age of COVID-19: Your Mission Is Your True North
Posted on: May 26th, 2020 by Ira Jackson
When it comes to outreach and marketing during the pandemic, the best thing we can do for our organizations is drive and promote our unique purposes, the reasons we exist, and the ways we serve.
Want More Effective Messaging? Get Your Empathy On.
Posted on: February 20th, 2020 by David Cooper
Do you think your constituents would notice if empathy became your main message? I do. That's how they know you get them, you care, and you're prepared to help.
33 Tips for Estimating Your Print Project
Posted on: January 9th, 2020 by Shelby Barlowe
Use these tips to stay in command of the print estimating process – and your budget – when requesting a quote for your project.
Use What I Love, and the Money Will Follow
Posted on: November 20th, 2019 by Charles Kelley
Very few professionals in commercial printing have spent more than four decades helping print buyers boost marketing ROI. I am one of them. Use my experience to your advantage in today's complex multichannel marketing environment.
How to Recalibrate Your Strategy in a Changing Universe
Posted on: September 10th, 2019 by Ira Jackson
Recent trends point to the need for new marketing, outreach and operational strategies to sustain and grow your organization, and position you to achieve your financial goals.
Articles
December 12th, 2023
Perfect Image Scores Top Color Management Certification September 12th, 2023
Perfect Image Wins Top Honors at 2023 PIAG Print Competition August 23rd, 2023
How to Attract and Retain Top Nonprofit and Fundraising Talent November 29th, 2022
3 Ways Print Buyers Can Beat the Supply Chain Crisis September 27th, 2022
